Designed as a “learning expedition”, the annual study trip is an opportunity for members to study a country’s economic and political environment, its practices and key issues at stake, when it comes to communication and company engagement.
In 2019, Entreprises et Médias visited Brussels after Brexit and the European elections. Previously, members went to London to consider the future of relations between the United Kingdom and the European Union and to Milan to uncover the economic worlds of luxury, fashion and finance.
The next destination – Berlin – will be a chance to look back on the Franco-German relationship in Europe and the digital transformation of media and companies in Germany.